This review is about what your website brings in from Google. We went through the site, your search rankings and your reviews. The main finding: all 19 of your monthly visits come from people searching for your own commercial clients by name, Bretts Hardware, Caretua Healthcare, Gahan Meats, or a specific inverter brand you install. Not one visit comes from anyone searching for Veep Energy itself, or for solar panels in Dublin, where you're based. Your solar PV systems page exists and is live. It just doesn't appear anywhere Google shows people who are searching for it. It's all detailed below, with what to do about each one.
Your site ranks for 24 searches in Ireland. None of them is your own company name. Instead, most of your real visits come from people searching for your own commercial clients directly, Bretts Hardware, Caretua Healthcare, Gahan Meats, whose project pages you built after the job. Here's where your actual solar service searches sit instead.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar panels for schools | 590 | Your page is 6th in Ireland. | 6th |
| solar power solutions | 210 | 18th. | 18th |
| photovoltaic pv systems | 170 | 32nd, from your solar PV systems page. | 32nd |
| solar pv system | 170 | 30th, same page. | 30th |
| pv system | 170 | 29th, same page again. | 29th |
| solar panels kilkenny | 170 | 65th. The only county in your whole ranking list, and it isn't Dublin. | 65th |
The pattern is clear. Specific, real content, the schools page, the client case studies, ranks. The general solar PV systems page, the one meant to catch anyone looking to hire a home installer, is stretched across four near-identical phrasings of the same search and wins none of them. And across the whole list, not one search contains the word Dublin.
The content exists, the case studies are real, and the backlink profile is stronger than most installers ever build. What's missing is aim: a page built to answer "solar panels dublin", and one page winning one clear phrase instead of splitting itself across four. Both are steady work, not a redesign.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The first two blocks are edits. The bottom block is the growth work.
The five real solar-service searches in this report add up to around 850 people a month typing them into Google. Right now, your one dedicated solar PV systems page can't win any of them, split as it is across four near-identical versions of itself. You know how many of those searches turn into a job for you, and what a job is worth. That's the sum worth doing on your side.
You've earned 1,800 backlinks from 214 different sites, a stronger link profile than most installers ever build. Almost none of it converts into search visits, because the pages those links point to aren't aimed at one clear buying search. That gap only grows the longer the pages stay general.